"New Targeting Feature: Regions" is the title of IDFree Insider #6.
The development of regions grew out of clients asking us for a feature to limit the IDFree targeting to regions relevant for them. And we deliver! Now, users of IDFree can limit the algorithm to specific regions - or to a list of postal codes, that they themselves can upload.
Target where you are active
Why target in areas where you have no business or no shops?
It is a waste! Our regional filters now allow you to build all the audiences you know and like, but limited to the regions where you have business activities.
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High-quality data partners
In need of an informal talk about your and/or your clients' challenges with privacy safe and efficient targeting? Please reach out to a representative at one of our high-quality data partners:
IDFree audiences are currently available in Austria, Australia, Belgium, Canada, Switzerland, Germany, Spain, France, Italy, Japan, the Netherlands, Poland, Portugal, the United Kingdom and
the United States for digital campaign activation on display, video and social channels including Facebook, Instagram, Twitter, Pinterest and Snapchat.