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Snap
Activation Guide
Snap
Activation
Activating your audience in Snap is done by adding postal codes to your line items.
You can add it to Snap by either utilizing the API or manually uploading postal codes.
Follow the step-by-step guide to:
-
Adform Activation through API
-
Adform Activation through upload
Every click is highlighted with the colour red.
Check List
✓ Remove other geo-targeting options before using the API
✓ Save and publish your audience before using the API
✓ Refresh your page after you have pushed the audience with the API
Snap Activation Through API
Step #1 Pick Tab
On the platform activation overview, pick "Snapchat".
Step #2 Sign In
Login to Snap by clicking on the "Sign in" button.
Step #3 Continue
If you are already signed in, click the "Continue" button.
Otherwise, follow the sign-in process.
Step #4 Use Dropdown Menu
Use the dropdown to identify the right campaign and the adset that your audience needs to be added to.
Click "Push" and your audience will be added.
Step #5 Ready To Target
This is what it looks like when the postal codes are added to your adset.
You are now ready to target.
Snap Activation Through Upload
Step #1 Pick Postal Codes Tab
On the platform activation overview click on "Postal Codes".
Step #2 CSV Button
Click on the "Download CSV" button. You are now downloading a .csv file containing all your postal codes.
Note: We recommend you do not open it in Excel as it might ruin the formatting.
Please use either TextEdit (Mac) or Notepad (Windows) to open the file.
Step #3 Go To Ad-Set
Go to your Snapchat Business Manager account.
Go to your adset.
Step #4 Upload Location
Scroll down to the Locations section and click on "Upload Location in Bulk".
Step #5 Prepare Your File
Prepare your file.
Note: We recommend you do not open it in Excel as it might ruin the formatting.
Please use either TextEdit (Mac) or Notepad (Windows) to open the file.
Step #6 Postal Codes As Format
Use the dropdown and choose postal codes as format.
Paste in your postal codes from the downloaded file you opened in Step #5.
Click "Upload".
Step #7 Save & Close
This is how it will look like when they are added to your adset.
Click on "Save & close".
That’s it!
