Press
Room.

About IDFree.com.

​At idfree.com we identify at least three principles behind data privacy and how advertisers, agencies and publishers address the privacy zeitgeist:

 

  • Transparency

  • Control

  • Accountability

 

We help marketers move from cookie-based digital advertising to embracing the ethical sourcing of data by offering 100% privacy-safe consumer lifestyle data.

 

  • No creepy tracking through third-party cookies or other online identifiers

  • No "work-around" with formal cookie consent

  • No storing or selling of private data

We simply do not believe in "personalization via personal data".

Our key unit is geographical neighbourhoods with a minimum of five households.